Strategic Thinking

你有没有注意到有些人似乎有一个计划，并设法使它发生尽管困难和挫折？

While others kind of meander along blown by whatever wind happens to blow strongest at any particular moment?

任何一种方式都可能导致个人和企业的成功，或者导致失望和挫折。

从繁忙的一天中抽出时间进行战略性思考似乎是不可能的。

Especially if you're not entirely sure what strategic thinking actually is.

For us, it's a bit like navigating a ship. Strategic thinking is about deciding where you're going first and then plotting a course to get there.

机会主义思想是扬帆起航，顺风顺水。

With strategic thinking you may end up sticking to a strategy regardless of opportunities along the way; you may end up missing out on the holiday of a lifetime in some idyllic undiscovered location.

On the other hand, if you set sail without a plan you could end up wandering aimlessly or hopelessly lost.

战略思维与机会主义思维的相对优势之间的争论是无止境的。

With a good understanding of both, we can make educated choices and hopefully get the best of both worlds.

Plain sailing

So taking a strategic approach is first and foremost about deciding where you're going.

Taking a good look at the condition of the ship and its ability to weather storms makes sense.

The crew are going to be a key part of the journey so getting a good idea of who you have on board and their abilities is essential.

然后你可能想了解沿途的洋流、危险和天气状况。

一旦你掌握了所有的信息，你就可以画一条通往目的地的路线，记住最好的路线并不总是一条直线。

Underway

Taking time out from the day-to-day stuff to lift your head to look at the wider world and the winds that are blowing helps you to adjust your course and take advantage of those opportunistic breezes that happen from time to time.

如果没有更好的事情发生，你会坚持你的计划，并希望安全到达你的目的地。

Believe it or not, when you strip away the hype and scary language that really is all there is to strategic thinking.