用手做什么,所以你对活动感到舒适

Presentation Skills

也许你在网络活动或贸易展上给出了非正式的演示文稿,你看到这些人 - 坐在口袋里的变化,站在裆部在经典的无花果叶位置,靠在柜台,旋转一支笔,或从手动扔赠品。

Maybe you do the same thing.

对观众中的人们或走在过道的人来说是什么?

我很无聊,不舒服,我不知道用手怎么办。

What to do with your hands?

用手做什么 - 提示一个

我最喜欢的是用纸和剪贴板进行调查,因为贸易展示是收集来自展位的人们的信息的理想时间。

发展一点调查不超过五个问题。简单,快速,多项选择。如果您不需要个人信息,您将获得更好的结果,但总是询问参与者如何让您跟进。

要问什么?您需要了解未来六个月的潜在客户和您的业务是什么?他们对贵公司了解了什么?您的产品?

他们对销售流程,服务,融资,维修,技术,创新,贸易等的要求是什么?同样 - 一般来说,他们如何看到行业趋势,境外力量影响经济,各级政治,税收,移民等。

While it would be easy to put this in some electronic format, use old-fashioned paper and a clipboard.

I've used up to 10 clipboards per 10x10 space because people are curious and will gather around your space, discuss the questions and ask questions. The big bonus is you hold a clipboard in your hand and look anticipatory.

Another bonus is that by glancing at the survey, you can take an answer or concern from the individual's survey to start a targeted conversation.

第三个bonus is to take the information from the surveys, distil it, and use it as a press release. For example "XYZ Company at the ABC show discovered 75% of attendees surveyed approved of holding prices yet were concerned about inflation in the dump truck industry.

Use the information to develop a short presentation and be sure to send to all clients and everyone who stopped by your booth. Putting the presentation on your website is a good idea, too.

What to Do With Your Hands - Tip Two

你也可以使用道具来占据你的手。例如,您有可识别的徽标或吉祥物吗?

像Aflac鸭子或M&M小人一样。您的产品微型婴儿垃圾桶或可识别玩具的展示方式如何与您的展览联系起来。

如果它是一个赠品,那没关系。如果没有,只是说不,不能让他离开他只是想来节目并迎接人们。

Hold the presentation prop in one hand. The curious thing is that once one hand is occupied, the other calms down. And, so will you.

本文由Julia O'Connor提供贡献

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